For social networks, uptime doesn’t matter

Users of social networks choose where to spend their time based on factors entirely outside of those such as uptime and reliability, according to report issued Tuesday (PDF link) by Pingdom, a service that tracks web site uptime and optimization for companies. Not that such things aren’t important — after all, a social network isn’t going to be of much use if people can’t log in or use the features. But the Pingdom report shows that when it comes right down to it, those things don’t matter nearly as much as one might think. Take a look at the chart below, which sorts social networks according to their total downtime in 2008.

(read the rest of this post at GigaOm)

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